Clay Matthews and Suave for Men® Ask – Do You Have “Hair Like Clay?”

Suave for Men® has teamed up with pro football star and self-proclaimed “guy with great hair” Clay Matthews to launch the Suave Hair Like Clay promotion, giving fans the chance to hang with the star linebacker this offseason. 2012 marks the second year of the Suave for Men partnership with Clay who is on a mission to remind guys coast to coast that men should use a men’s shampoo.

Starting today and running through February 15, fans have the opportunity to show off their best hair style mimicking Clay’s – either with their real hair or sporting a Clay-like wig – by posting their photo to @SuaveMen on Twitter and including the hashtag #hairlikeclay. One lucky fan who shows how they have Hair Like Clay will win a trip this offseason to hang out with him thanks to Suave for Men.

“All men can’t have football greatness like Clay, but they can have hair greatness with Suave for Men,” said David Rubin, Unilever Marketing Director, Hair, U.S. “Clay is a great fit for our Suave Men’s line and with #hairlikeclay we’re giving fans the opportunity to show off their hair greatness for the exciting opportunity to meet Clay in person.”

The Hair Like Clay promotion comes on the heels of a one-year extension of Clay’s agreement with Suave for Men where he will continue to encourage men to use a men’s shampoo in brand marketing activities throughout the year. In 2011, Suave for Men partnered Clay with his younger brother, Casey Matthews, to showcase their unique brotherly-rivalry in the “Matthews vs. Matthews” video series, available online at YouTube.com/SuaveforMen.

For more information on the Hair Like Clay promotion or Suave for Men products, please visit Twitter.com/SuaveMen or Suave.com.


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